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Press Contact:
Kimberly Heaney
Key3Media Events
650-372-6725
kimberly.heaney@key3media.com


BLUETOOTH DEVELOPERS CONFERENCE, THE NORTH AMERICAN BLUETOOTH SPECIAL INTEREST GROUP (SIG) EVENT OF THE YEAR, TAKES PLACE IN SAN FRANCISCO DECEMBER 11-13, 2001

WHAT:

The Bluetooth Developers Conference, a Key3Studios event, will bring together a variety of users, including software developers, hardware engineers, product designers and corporate, aerospace, automotive and consumer electronics professionals with one common purpose: the creation of a world without wires. Attendees will get in-depth insight into the most critical issues facing the Bluetooth wireless technology community today: coexistence, security, market expectations and technological challenges. The Bluetooth Developers Conference was created to satisfy this complex demand for information, and is the only educational event of its kind - a technical Conference entirely devoted to the practical exchange of knowledge and instruction on Bluetooth wireless technology.

WHEN:

December 11-13, 2001

WHERE:

Moscone Center, San Francisco, Calif.

WHO ATTENDS:

The Conference is open to everyone interested in Bluetooth wireless technology, including business decision makers and software and networking professionals. Industries that will be represented include aerospace, automotive, consumer electronics, communications, healthcare, computer hardware and software manufacturers, networking and silicon vendors.

CONFERENCE:

The Conference program offers approximately 100 hours of informative sessions, including 70 individual sessions under five tracks, two general sessions, five interactive panels and three keynotes. More than 150 speakers cover all of this information.

KEYNOTES:

Tuesday, December 11, 8:00 am-9:45 am
Stepping into the Wireless Future
Simon Ellis, Chair, Bluetooth SIG Marketing
Special Guests: Meet the participants of IEEE's 2001 Computer Society International Design Competition (CSIDC)

Wednesday, December 12, 8:30 am-9:30 am
The Evolving Marketplace: Real-World Tests, Trials, and Triumphs
Joyce Putscher, Director of Converging Markets and Technologies Research Group, Cahners In-Stat

Thursday, December 13, 8:30 am-9:30 am
The Connected Future: A Vision of Wireless Life
Ken Khangura, Chief Engineer of Fast Cycle Electrical/Electronic Products & Brand Subsystems in Research and Vehicle Technology, Ford Motor Company


PROMOTERS:

3Com, Agere Systems, Ericsson, IBM, Intel, Microsoft, Motorola, Nokia, Toshiba

GOLD SPONSORS:

Agilent Technologies, Ericsson, IBM, Motorola, Philips, Toshiba

SILVER SPONSORS:

CATC, CSR, IVT, KC Technology, National Semiconductor, Nokia, Silicon Wave, Tality, Texas Instruments

GENERAL REGISTRATION:

Online: /register
Phone: 866-433-2877


MEDIA/ANALYST REGISTRATION

Media/analyst registration for the Bluetooth Developers Conference is available online at www.bluetooth.com/devcon. For pre-show and on-site interview opportunities, please contact Kimberly Heaney at kimberly.heaney@key3media.com. For Bluetooth Special Interest Group (SIG) interview opportunities, please contact Gary Silcott at 1-512-320-9043 or via email at gary.silcott@pr21.com.

About Key3Media
Key3Media Group, Inc., is the world's leading producer of information technology tradeshows and conferences, serving more than 6,000 exhibiting companies and 1.5 million attendees through 60 events in 18 countries. Key3Media's products range from the IT industry's largest exhibitions such as COMDEX and NetWorld Interop to highly focused events featuring renowned educational programs, custom seminars and specialized vendor marketing programs. For more information about Key3Media, visit www.key3media.com.

Certain matters discussed in this release are "forward-looking statements," including statements about Key3Media's future results, plans and goals and other events which have not yet occurred. These statements are to qualify for the safe harbors from liability provided by the Private Securities Litigation Reform Act of 1995. You can find many (but not all) of these statements by looking for words like "will", "may", "believes", "expects", "anticipates", "plans" and "estimates" and for similar expressions. Because forward-looking statements involve risks and uncertainties, there are many factors that could cause Key3Media's actual results to differ, materially from those expressed or implied in this release. These include, but are not limited to, economic conditions generally and in the information technology industry in particular; the timing of Key3Media's events and their popularity with exhibitors, sponsors and attendees; technological changes and developments; intellectual property rights; competition; capital expenditures; and factors impacting Key3Media's international operations. In addition, the sections entitled "Risk Factors" and "Management's Discussion and Analysis of Financial Condition and Results of Operations" in the Prospectus Supplement dated June 22, 2001 filed by Key3Media with the SEC under Rule 424(b) relating to its high yield bond offering and the section entitled "Item 1.Business - Certain Factors That May Affect our Business" in the Annual Report on Form 10-K for the year ended December 31, 2001 filed by Key3Media with the SEC contain important cautionary statements and a discussion of many of the factors that could materially affect the accuracy of Key3Media's forward-looking statements and/or adversely affect its business, results of operations and financial position. These statements and discussions are incorporated herein by reference. Key3Media does not plan to update any forward-looking statements.

# # #

Key3Media, COMDEX, NetWorld Interop, Interop and associated design marks and logos are trademarks owned or used under license by Key3Media Events, Inc., and may be registered in the United States and other countries. NetWorld is a service mark of Novell, Inc., and is registered in certain jurisdictions. Other names mentioned may be trademarks of their respective owners.

Bluetooth is a trademark of Bluetooth SIG, Inc.